What makes an outstanding local business?

Are you leading an outstanding business? Read this article to see how your business is performing and what can you do to improve your business value. An outstanding business cannot be completed without a clear vision. It comprises of the following three elements:

These three elements make up the base for an outstanding local business. There are many other things that contribute equally to the success of any local business. Let’s have a look.

  • Leadership- A good leadership with increased emphasis on planning, marketing, and personnel management achieves growth. Leaders need to build a strong relationship not only with clients but also with employees to increase their efficiency. There is a need for one to one interaction with both i.e. employees and clients. Good leaders always introduce new technologies and removing the old ones to change in order to maximize the profit.
  • Marketing- This department entirely focuses on the customers, what their needs are? And how can you satisfy those needs? Without marketing, not even a single business can be able to get success in today’s world of competition. A most successful type of marketing is content marketing. This gains more popularity when SEO has evolved in a few years. Local businesses also need to pay attention to these techniques to remain competitive in the market.
  • Customer service- There are new and different ways to satisfy your customers. Your success lies in how much value you are giving to your customers. The important thing is to ensure that they are enjoying dealing with you.
  • Business website- The best way of customer service is creating a business website, where you can interact with your customers. It is a powerful tool to generate leads and increases conversion rates. You can easily promote your business by expanding the reach through a business website.
  • Planning and goals- The success of every business lies in the good planning which needs to be followed. Communicate your plans and goals with your team.
  • Team morale and personal management- Your team of employees will provide support, counsel and enable the owner to move towards the business objectives. Small increases in a work area and range of life can improve the performance of employees.
  • Sales and quality products- Develop new ways to present your products and services to the customers. A change is always required to increase the sales and to improve the conversion rate. Give preference to your customer’s complaints and problems in order to give value to them.

These are some of the characteristics of an outstanding local business. If you want your business get success in this competitive era, compare these characteristics of a successful business with your business profile. We have briefly attributed some key attribute of an outstanding local business, so you can compare your business with these attributes.

Financial Management for Small Businesses

Any business to be successful needs to do prudent financial management as finance is considered to the lifeline business ventures. Financial management forms the basis for making sound and strategic business decisions. Robust and prudent financial management systems ensure the financial health and well-being of the business.

Financial Management Tips

The following tips if followed by the small businesses can lead to sound financial management:

Creating A Realistic Budget

It is important to create realistic budgets. Budgets help as a guide for allocating expenses on various items. The expenses incurred can be tracked with the budgeted amount and corrective actions can be taken. Following a budget ensures there is no or minimal variance of the actual spending with the budgeted amount.

Following Accounting Systems

It is critical for any business to maintain proper accounting systems and procedures. Procedures like taking quotations from multiple vendors for procurement, proper capturing of bills and invoices, bills verification, account reconciliation etc. should be followed without fail. Accounting systems help track the financial expenses and inflow, based on which the management can make informed financial decisions. These financial reports also reflect the financial health of the business and the corrective actions which the management can take.

Distinguishing Between Personal and Business Finances

It is of utmost importance to distinguish clearly between the personal and business finances. Both these accounts should be kept separate and should not overlap which may impact the finances of the business negatively. If a business owner delves into the business finances to fund his personal need, then it can be detrimental to the business.

Overhead Cost Management

Overhead costs can prove to be disastrous for most small businesses. Businesses mostly do not keep a close tab on the overhead costs, which can be fatal for them in the long run. The business operations should use minimal resources and run on a lean structure instead of an inflated and lavish manner. Unnecessary expenses live hiring exorbitantly priced office spaces, latest and top of the line computers, luxury furniture, and gadgets etc. should be avoided as they put an unreasonable strain on the financial health of the business.

Close Monitoring of Debts Receivables

The debts receivables should be closely monitored. Many clients will pay late and they need to be followed upon for payment. If not carefully monitored and managed, the debts receivables will put a strain on the business finances and consume resources which were meant for allocation to other account heads.


Managing a small business can be a demanding proposition. Such businesses need to be very prudent in financial management to ensure that they do not turn financially unviable and insolvent at a later stage. Sound financial management will contribute significantly towards achieving sustainability and growth of the business venture.

Questions to Ask Before Starting a Small Business

There are many ways to start a small business. Many people are starting them online even. You don’t physically need a brick and mortar store, depending on what it is you’re doing. Are you certified in something? Maybe you’re tired of your boss taking all of the profits and paying you an hourly wage far below what you’re worth. Either way, maybe it’s time to start for yourself.

Before you do, you need to ask yourself a few questions.

Do I have a good enough business plan? People aren’t going to just flock to you because you started a business. Being in business doesn’t work unless you have customers or partners bringing you money. You need to see if you’ve got a plan. That plan may or may not include an existing customer base.

Do I know enough about the business? Maybe you’re already an experienced tradesman like a drywaller. If this is the case, you’ve already got the skills needed to do the job, but do you know about the business end of things? Sometimes knowing how to operate a business is a dramatically different thing than knowing what to do as an employee.

Am I a risk taker? Starting your own business is a huge risk. Can you live without a guaranteed paycheck like you’re getting now? Is it worth tossing the dice and potentially losing it all?

How long might it take to pay myself? As a business owner, you’ll need to make sure you’re paying any employees first. You’ve got to take a back burner to any earnings potential until everything else is paid. Equipment costs, salaries, and cost of goods are a few of the examples.

Can I be a leader? Just because you’re the best barista in the shop doesn’t mean you know how to hire the right people, and when push comes to shove, fire the wrong people. You’ve got to negotiate salaries, deal with employee benefits and employee time off – planned or not.

Is now the right time? Do you have anything big coming up? Maybe you’re getting married or having a child. If there are seeing anything big in the future, sticking with your tried and true 9-5 may be what the doctor ordered.

Understandably, there are lots of risks and the best way to start a business is by mitigating those risks. Hopefully, by asking yourself the questions in the article here, you’ll be able to better understand those risks before jumping right in. Being a good employee doesn’t always mean you’ll be a successful business owner.